Self-Described Optimist Taylor Swift On The Future Of Music

Jul 8, 2014
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We're going to profile the musician Sia in a moment. But first we have a little music economics courtesy of Taylor Swift. The pop superstar wrote an op-ed for The Wall Street Journal yesterday about the future of the music industry.


She's optimistic, despite the industry's tumultuous business landscape. According to Swift, however, the value of an album is based on the amount of heart and soul an artist has bled into a body of work.

INSKEEP: She acknowledges fans are more selective about which albums they actually go out to purchase these days, which is a creative challenge for artists that should motivate them. Transcript provided by NPR, Copyright NPR.