Krulwich Wonders...
7:03 am
Mon February 17, 2014

Expanding The NPR Brand, Mom By Mom

The other day, I wrote a post about a cartoonist, Connie Sun, and her thoughts about animals. Her mom heard about it, and called Connie to say "Yea!" and then, because she's an honest woman, she asked, "What is NPR?" Here's what happened next:

I have this conversation all the time. So many people are not aware that NPR writes things, "posts" things. But we are spreading the word. (Going from "What is NPR?" to "NPR is blogs?" — that's progress, I think. No?)

Copyright 2014 NPR. To see more, visit http://www.npr.org/.